The jeans industry thanks Sydney Sweeney for 1000% sales growth.

Denim District.- Denim manufacturers around the world have sent letters of thanks to Sydney Sweeney, after her recent campaign with American Eagle led to a 1000% increase in jean sales.

After several years of global stagnation in the industry (probably because all the styles were washed out and sad), jeans brands have reported a historic surge in revenue, just hours after Sweeney modeled a pair of basic jeans that were anything but basic.

sydney sweeney for american eagle ☆ Do you like? pic.twitter.com/bBfUjzk0Bf

— Ashu queen (@Ashuqueenboss) July 25, 2025

Jeans are back in fashion

“No one was wearing jeans anymore; millennials only wore sweatpants and ironic skirts… until she came along,” declared a marketing executive after emerging from the bathroom with a Sydney catalog in his hand and a blank stare.

The sales phenomenon was reportedly triggered by the campaign in which the Euphoria actress stars in several scenes wearing jeans with a level of aesthetic conviction that made even the mannequins feel desired again.

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“They don't even let me wear jeans at work, but last weekend I went out to buy a pair just to think about Sydney,” confessed a guy who, according to his friends, just got divorced for no apparent reason.

In light of the boom, textile companies are already considering naming a new denim cut after the actress: the 'Sydney Slim Wow Fit,' which would come with an elastic waistband so it's not exclusive to people with calorie deficits and unmet gym goals.

And just to be up to date:“Racist Lady” was thrown water as she was leaving the courthouse.

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